BUSN 260 - International Business3 Credit: (3 lecture, 0 lab, 0 clinical) 3 Contact Hours: [Reading Level 3 and Writing Level 3 ] This course is an overview of international business with a focus on how American firms function in the economic, social, cultural and political environments outside the United States. OFFERED: fall and spring semesters
Course Goals/ Objectives/ Competencies: Goal 1: Explain the importance of understanding various cultures.
- Compare international cultures.
- Describe Geert Hofstede’s cultural dimensions.
- Define ethnocentrism.
- Differentiate between high context and low context cultures.
Goal 2: Explain current structures of international politics.
- Explain the political risk.
- Compare different legal systems.
Goal 3: Explain the importance of understanding how ethics can differ around the world.
- Explain differences in ethical perspectives.
- Assess current human rights issues.
- Explain the Foreign Corrupt Practices Act.
- Define grease bribes.
Goal 4: Demonstrate methods of negotiating internationally.
- Explain negotiation.
- Demonstrate international negotiations.
- Identify differences in international negotiation styles.
- Explain international contracts.
Goal 5: Analyze strategies for doing business on a global scale.
- Explain multi-domestic strategy.
- Explain global strategy.
- Explain transnational strategy.
- Explain regional strategy.
Goal 6: Compare methods for expanding business operations to new countries.
- Define exporting.
- Describe licensing.
- Explain franchising.
- Explain contract manufacturing.
- Define wholly owned foreign subsidiaries.
- Describe joint ventures.
- Define foreign direct investment.
Goal 7: Explain the challenges involved in managing human resources internationally.
- Identify different types of expatriates.
- Compare factors that influence expatriate compensation.
- Explore factors that contribute to ease of expatriate assimilation into foreign cultures.
- Explore impact of cultural differences on human resource management functions.
Goal 8: Explain the role of international trade organizations.
- Explain the World Trade Organization.
- Explain GATT.
- Define economic unions.
- Define monetary unions.
- Examine the European Union.
- Identify the perspective of trade organizations on tariffs, quotas, and subsidies.
- Explain current trade unions.
Goal 9: Examine current issues dealing with globalization.
- Compare emerging markets.
- Identify dominant world markets.
- Discuss current international conflicts.
- Explain international piracy.
- Discuss international property risks.
Goal 10: Explain various international trade theories.
- Explain trade theory.
- Define mercantilism.
- Compare absolute and comparative advantage.
- Explain the product life-cycle theory.
- Explain competitive advantage.
Goal 11: Explain how the global monetary system works.
- Discuss exchange rates.
- Discuss the International Monetary Fund.
- Compare fixed, pegged, and floating exchange rate systems.
- Explain the gold standard.
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