2021-2022 Catalog 
    Jul 21, 2024  
2021-2022 Catalog [ARCHIVED CATALOG]

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BUSN 260 - International Business

3 Credit: (3 lecture, 0 lab, 0 clinical) 3 Contact Hours: [Reading Level 3  and Writing Level 3 ]

This course is an overview of international business with a focus on how American firms function in the economic, social, cultural and political environments outside the United States.
OFFERED: fall and spring semesters

Course Goals/ Objectives/ Competencies:
Goal 1:  Explain the importance of understanding various cultures.

  1. Compare international cultures.
  2. Describe Geert Hofstede’s cultural dimensions.
  3. Define ethnocentrism.
  4. Differentiate between high context and low context cultures.

Goal 2:  Explain current structures of international politics.

  1. Explain the political risk.
  2. Compare different legal systems.

Goal 3:  Explain the importance of understanding how ethics can differ around the world.

  1. Explain differences in ethical perspectives.
  2. Assess current human rights issues.
  3. Explain the Foreign Corrupt Practices Act.
  4. Define grease bribes.

Goal 4:  Demonstrate methods of negotiating internationally.

  1. Explain negotiation.
  2. Demonstrate international negotiations.
  3. Identify differences in international negotiation styles.
  4. Explain international contracts.

Goal 5:  Analyze strategies for doing business on a global scale.

  1. Explain multi-domestic strategy.
  2. Explain global strategy.
  3. Explain transnational strategy.
  4. Explain regional strategy.

Goal 6:  Compare methods for expanding business operations to new countries.

  1. Define exporting.
  2. Describe licensing.
  3. Explain franchising.
  4. Explain contract manufacturing.
  5. Define wholly owned foreign subsidiaries.
  6. Describe joint ventures.
  7. Define foreign direct investment.

Goal 7:  Explain the challenges involved in managing human resources internationally.

  1. Identify different types of expatriates.
  2. Compare factors that influence expatriate compensation.
  3. Explore factors that contribute to ease of expatriate assimilation into foreign cultures.
  4. Explore impact of cultural differences on human resource management functions.

Goal 8:  Explain the role of international trade organizations.

  1. Explain the World Trade Organization.
  2. Explain GATT.
  3. Define economic unions.
  4. Define monetary unions.
  5. Examine the European Union.
  6. Identify the perspective of trade organizations on tariffs, quotas, and subsidies.
  7. Explain current trade unions.

Goal 9:  Examine current issues dealing with globalization.

  1. Compare emerging markets.
  2. Identify dominant world markets.
  3. Discuss current international conflicts.
  4. Explain international piracy.
  5. Discuss international property risks.

Goal 10:  Explain various international trade theories.

  1. Explain trade theory.
  2. Define mercantilism.
  3. Compare absolute and comparative advantage.
  4. Explain the product life-cycle theory.
  5. Explain competitive advantage.

Goal 11:  Explain how the global monetary system works.

  1. Discuss exchange rates.
  2. Discuss the International Monetary Fund.
  3. Compare fixed, pegged, and floating exchange rate systems.
  4. Explain the gold standard.

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