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Nov 22, 2024
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2018 - 2019 Catalog [ARCHIVED CATALOG]
Business Marketing, A.A.S.
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(Code 12126)
This program leads to an associate of applied science degree with an emphasis in marketing and provides the skills necessary for an entry-level job in the field of business marketing. A counselor should be consulted if the student plans to transfer to a four-year institution.
Upon completion of this program [CIP: 52.1401], graduates should be able to:
- demonstrate basic accounting principles.
- demonstrate the principles of customer relations.
- demonstrate basic computer skills.
- explain the basic concepts of management.
- explain legal issues in business.
- explain economic concepts.
- demonstrate the marketing process.
Prerequisite courses may apply to this program.
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General Education Requirements
Written Communication
The following Michigan Transfer Agreement Recommended Courses prepare students to meet MCC’s General Education Goal of Demonstrating Competence in Written Communication, choose one:
Oral Communication
The following Michigan Transfer Agreement Recommended Courses prepare students to meet MCC’s General Education Goal of Demonstrating Competence in Oral Communication, choose one:
Laboratory Science
The following Michigan Transfer Agreement Recommended Courses prepare students to meet MCC’s General Education Goal of Demonstrating Competence in Application of Scientific Methodologies, choose one:
Mathematics
The following Michigan Transfer Agreement Recommended Course prepares students to meet MCC’s General Education Goal of Demonstrating Competence in Basic Computational Methods and Mathematical Concepts and Applications, one required:
Social Science
The following Michigan Transfer Agreement Recommended Courses prepare students to meet MCC’s General Education Goal of Demonstrating Competence in Local, National, and Global Citizenship, both required:
Humanities and Fine Arts
Choose two of the following Michigan Transfer Agreement Recommended Courses (from different disciplines, only one can be a foreign language):
Note:
Minimum of 60 unduplicated credits (100 level or higher) required for all associate degree programs.
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